Date: 2025-07-19 with Saketh Sabbineni

Guesstimates

Tackling in 5 easy steps

Earlyvangelist

  • They already have a problem
  • They understand that they have a problem
  • They are actively searching for a solution
  • The problem is painful enough that they created a homegrown solution
  • There is money or budget to solve the problem

Case: Estimate the size of electric scooters market (SAM - as we are considering penetration) in India

  • Selling price - 50k INR or 600 USD
  • Urban 30% - 30% of 1.4 billion
  • Lifetime - 10 years until battery change
  • Personal use
  • Age group - 18 to 65 age group
  • Growth rate -

Resources

  • Session Slide
  • Session Excel Sheet
  • TryExponent on YouTube - PM Interviews and Market Sizing/Guesstimates videos
  • Stellar Peers on Medium - 4 HQ Guesstimates questions - attempt after some exp
  • Product Management Interview Questions - Google Search and first link
  • Case In Point - Case Studies
  • Lenny’s Newsletter